Thursday, February 21, 2013

Interview with Robert Bond, Product Marketing Manager, Guidance Software

Robert, please tell us a little about yourself and your role at Guidance Software

I’m the new Product Marketing Manager of Forensic Solutions which includes EnCase Forensic, Encase Portable and Tableau products.

I have been in marketing for over 15 years with technology brands like Hewlett Packard, Kodak, and most recently in e-Discovery with Ricoh Legal.

Version 7 of EnCase introduced significant changes, the reaction to some of which was mixed within the forensic community. What kind of feedback did you receive from users?

For our customers who have been using EnCase, the new look of Version 7 was a bit of a transition and took some adjustment. For new users however, the interface is similar to the look and feel of other popular programs so we’ve seen the learning curve for users new to the software become shorter.

From a customer experience perspective, Guidance marketing and technical support has provided webinars and other tools to assist users in making a smooth transition. We believe their investment in getting comfortable with the new interface will increase their efficiency.

Further, as we have upgraded the software culminating with Version 7.05; we are learning that the increased speed of processing data and several of the new features including prioritized processing are dramatically helping our customers increase their productivity...

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